Tuesday, July 17, 2012

{DRx Romanelli x BAMFORD WATCH DEPARTMENT – Army vs. Navy Custom Rolex Watch}






Embodied by cartoon characters Beetle Bailey and Popeye, the historical Army vs. Navy theme is a favorite of Dr. Romanelli‘s (seen in diverse projects ranging from Converse Chucks to Medicom BE@RBRICKS to leather bomber jackets). The doctor revisits the leitmotif in a joint venture with Bamford Watch Department, resulting in a Beetle Bailey Rolex Submariner and Popeye the Sailor Rolex Yacht Master. Each timepiece has the dedicated animated character integrated onto the dial, a back case engraved with the Dr. Romanelli logo and numbered edition, and special packaging including a custom comic strip. Participating retailers for this collaborative release are made up of the following: Just One Eye (Los Angeles), The Webster (Miami), colette (Paris), DSM (London and Tokyo), Lane Crawford (Hong Kong), Exit (Hong Kong) and E’Collezione (Singapore).

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