Tuesday, November 27, 2012

Guerrilla Fashion: The Story of Supreme

Fresh off The New York Times comes a story about Supreme that presents its cult standing in unequivocal terms. This lengthy piece describes the long lines and global fan base, limited runs, elitist skate sentiments and anarchic heritage of the 18-year-old New York brand, calling it a “company that plays hard to get.” It then sits down for a little tête-à-tête with “press-shy” founder James Jebbia, presenting a rare and insightful interview. Read the full article here.
“PUT your hands up, let’s go!” barked the gangly young man in the red varsity jacket, his sneakers planted atop a bike rack on Lafayette Street in SoHo, as he produced a wad of crumpled bills from his slumping jeans.
A crowd of hundreds of street kids flashing a dandy streak in their camo and their leopard print had been assembling like a slow-motion flash mob since the night before — ever since word trickled out that the 2012 spring-summer collection for Supreme, the cultish street-wear brand, was about to drop. In certain urban circles, a new Supreme line qualifies as an event, on par with a new iPhone. Fans camp out on folding chairs and sleeping bags.
The die-hards, however, can get restless, so to break the tension, the young man, adopting the role of hip-hop hype man, decided to “make it rain” — to use a strip-club parlance. As ASAP Rocky’s rap anthem “Peso” thumped from a car parked nearby, he sent bills fluttering over the whooping crowd before tumbling into a triumphant crowd surf

aNYthing Flagship Store Opening



NYC street label aNYthing proudly announces the opening of their new flagship store. Previously on Hester Street, aNYthing is now located at 103 Allen St.–just below Delancey Street at the southwest corner. All design and construction of the shop was undertaken by the aNYthing family to reflect their sensibility, using basic materials in a creative way. Although the move had been necessitated rather than voluntary, the team’s positive response recognized it as an opportunity for a fresh start. They believe all things happen for a reason and are more than pleased that things played out the way they did. They have now got some big projects and updates in the works, so stay tuned in the coming year

Patta 2012 Fall/Winter Collection





Patta has just taken the wraps off its new 2012 fall/winter collection. Consisting of quality cold weather basics such as sweatshirts, hoodies, outerwear and T-shirts, the collection features Patta’s bold and vibrant graphics. Highlights include the warm-looking varsity-style Burbank Jacket and the bold Big Dot T-shirt. In addition to the apparel offerings, the collection also includes headwear options ranging from snapbacks and five-panels to classic knit beanies. The first few pieces from the collection are set to drop December 1 at Patta’s brick and mortar locations and Patta’s online store with the rest of the collection following suit soon after.

A Bathing Ape x Porter 2012 Winter Collection

Japanese mainstays A Bathing Ape and Porter have aligned on this latest 2012 winter collection. Dominated by navy blue tones used throughout, a varying selection of pieces has been put forth, incorporating subtle hiking influences integrated into a backpack, drawstring bag, wallet and key chains. Adhering to a simple direction as always, the duo utilize imagery from both entities via an applique BAPE emblem and branded Porter labels of course. Reliable in construction as always and sure not to collect dust in stores, visit your closest BAPE store for additional information

Angelababy behind the scenes cover shoot for Dazed & Confused

Behind-the-scenes footage from the forthcoming release of the December issue of Dazed & Confusedshows Hong Kong starlet Angelbaby and Mugler creative director Nicola Formichetti stepping in front of the camera for the cover shot. The black-and-white video from director CYCY Sanders shows both interacting with lively back-and-forth exchanges and styling handled by Formichetti himself. The December issue ofDazed & Confused will be at select retailers and print shops in the coming weeks.

FUCT SSDD 2012 Fall/Winter FUCT. CO Windbreaker

FUCT SSDD was created as a diffusion line for Erik Brunetti’s legendary FUCT streetwear label and as a modern tribute to classic American style. Rooted in timeless wardrobe staples rather than the subversive graphics and street-driven aesthetic of its parent label, SSDD’s foundations for Fall/Winter 2012 are found in authentic selvedge denim, military-grade chinos, thermals and flannels. Included among this season’s offerings is the label’s FUCT CO. Windbreaker, crafted from nylon and featuring vintage-inspired FUCTembroidery in bright yellow. Meanwhile, ribbed cuffs, a classic button-up closure, two front pockets, and a contrast pattern lining round out the details of this updated transitional classic.
Available in black, the FUCT SSDD 2012 Fall/Winter FUCT. CO Windbreaker is available now from ouronline store.

DQM x Vans 2012 Holiday Woven Era & Sk8-Hi

Taking a new approach to a couple of classic footwear mainstays, Vans and DQM have prepped a Holiday 2012 “Woven” release featuring the Era and Sk8-Hi. Featuring hand-woven black suede quarter panels, each pair offers additional rust-colored suede paneling throughout while both the high- and low-top designs see vulcanized gum rubber outsoles and solid white rubber foxing. Retailing for $100 USD and $150 USD, respectively, both the Era and Sk8-Hi will be available this Thursday, November 29 in-store and onlineexclusively from The Vans DQM General in SoHo.